Starting up your business
To get started with your scrapbook making business, you will need to clear out a space in your house where you can work undisturbed. If you don’t have an extra room in the house which you can turn into an office, just find a quite corner with good ventilation and lighting. You might want to work near a window so that you can take advantage of the daylight. To get started, you will need a working table, some glue, pencils, pens, coloring materials, scissors, cutters, paper punches, trinkets and lots of paper.
If you have children in the house, you might want to invest in a filing cabinet with a lock where you can keep all your stuff. Children are usually attracted to colorful trinkets and papers so it is better to hide your scrapbook making materials. There is really no point of quarrelling with your kids about papers and scrapbook making materials.
Once you have everything that you need, start by making some samples and take digital pictures of your creation. Post these pictures online together with their short descriptions and their prices. Once you have everything in place, you can start marketing your products by sending out e-mails to friends, relatives and colleagues. Invite them to take a look at your products. You can also ask your friends, relatives and colleagues to invite their friends to take a look at your site. You may also send out press releases to free public relations websites and join forums to invite people over to your site. Although there are really no guarantees that press releases and open invitations at forums will generate you some business, it can still help your site gain some exposure.
To help you get your first batch of customers, you may want to offer some perks to your would be clients. For instance, you can offer 50% discount to your first 10 clients and offer 20% discount on repeat orders. The good thing about giving out discounts is that a lot of people will be enticed to buy your product because of the discounts.
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