Making the List
Business listings are a hot commodity and well worth the small investment. You can purchase listings of wholesale tanning bed suppliers and have right at your fingertips all of the top wholesalers in the industry. This allows you to compare wattage and bed size along with features from the dozens of types of tanning beds and booths all in one place and then select the best priced products.
You can find business wholesaler lists for sale online. Ebay has a competitive market place for preparing to break into the sunless tanning market.
Options and Features
Wholesalers sell to beauty salons, hair cut shops, and electric “beaches” all over the world. It may seem like a relatively simple task to furnish your business with tanning beds, but it is the most important asset you will acquire. If the beds are great, the customers won’t return.
In selecting tanning beds, you should consider the wattage of the bed. Those with higher wattage bulb capabilities will be able to support a higher price. Customers will be willing to pay the $9 or $10 per session because they can tan in one half the time of a lower wattage bed that rents for $5 or $6 a session. These “super” beds also use more electricity and more expensive bulbs, so that is something to factor into your feasibility studies.
A good tanning bed or booth also has fans or built in air conditioning. Even in the dead of winter, salon rooms and beds in particular can get quite warm. The sheer number of bulbs heats up the space in no time. A built in fan that can be adjusted by the client during the session without having to sit up or look around for the dial or buttons is an important feature.
Music also adds to the tanning experience. If your bed is equipped with personal speakers and controls for a radio station, the client has the option of selecting his or her own choice of music or news. This is preferable to having to pipe one type of music in that may not appeal to all ages.
If a client wants something peaceful and relaxing to listen to while “basking” in the tanning bed, it will be an annoyance to have to listen to Rap being played over building’s sound system. On the other hand, some tanners may like dancing around in a tanning booth and want to choose something more upbeat.
As you start your business of making summer available no matter what the weather is outside, consider the times clients may want to tan. If they are looking to get a base tan before a vacation, offer special holiday packages. Also, products can help enhance the tanning experience. Keep a supply of indoor tanning lotions and crèmes to offer clients upon arrival. Just remember it all starts with your wholesale tanning beds. If the bed isn’t the best, then nothing else will matter.
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