I can only guess that Blockbuster had to come up with a creative way of persuading people to try their online DVD rental service and at the same time stay away from the negative publicity their retail store received. What Blockbuster came up with was genius in my opinion: “Let users receive the DVD rentals over the mail, similar to NetFlix, however, unlike NetFlix allow users to return the DVDs to their local store”. This was probably the selling point BlockBuster was going to use. Another feature that BlockBuster implemented to allow it’s customers to receive movies faster was by initiating an agreement with the Post Office. An article from the Boston Globe describes how the company has asked the US Postal Service to scan Blockbuster return envelopes and send the firm an electronic notification so customers don't have to wait until the envelopes are actually delivered before having the next movie on their to-see list sent out. What does this mean? Basically here is the advantage to the renter:
1. Monday: You receive your DVD movies through the mail, 1 from BlockBuster and 1 from NetFlix.
2. Tuesday: You drop off both movies at your local Post Office. The Post Office Scans in both movies. However, the difference is that BlockBuster HQ is electronically notified that their movie has been returned to the Post Office. BlockBuster knows that you have returned the movie, so they send out your next movie. NetFlix has not yet received their movie so they have not sent out there movie.
3. Wednesday: You receive your second movie from BlockBuster Online. NetFlix has just received the movie you sent on Tuesday. They ship your next movie.
4. Thursday or Friday: You receive your second movie from NetFlix.
Anyone can clearly see how BlockBuster movies arrive at least one to two days sooner than NetFlix.
Another reason why I switched is that BlockBuster sends me coupons that allow me to rent 1 movie per week from their retail store. This definitely comes in handy on a Friday night when you assumed you would have received a movie in the mail but realized you wouldn’t get it till the next day.
If you are interested in renting DVDs online, I recommend you try both services. You can try them both free for 1 month (BlockBuster Online or NetFlix) then decide which one you want to stay with. For me however, I have already decided.
Try BlockBuster Online Free for 1 Month Here. http://www.flexdeals.net/deals/index.php?page=blockbusteronline
Try NetFlix Free for 1 Month Here. http://www.flexdeals.net/deals/index.php?page=netflix-coupon-codes
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