An infant jewelry company among age old brands, such as Cartier and Piaget, the Roberto Coin Company was not distracted with attempting a meaningless game of catch up with these mature brands. Instead, Roberto Coin focused on its mission and future goals in the jewelry industry which had immediate and lasting positive results.
Upon its founding, Roberto Coin’s primary focus was to manufacture fine jewelry for other internationally known and prestigious brands. They provided high quality artistic and precise craftsmanship to these brands for the next 19 years. As the Roberto Coin name became known and their reputation built, the company introduced the Roberto Coin brand in 1996. The Roberto Coin line showcased the dazzling yellow gold and diamond jewelry for which the Roberto Coin name has become synonymous.
The company and the new line of luxury jewelry quickly grew up and joined the ranks of the leading jewelry brands – including some of the brands for which the company had been the manufacturer during its early years. By 2000, just four short years after the introduction of the brand line, Roberto Coin was number seven among the best known jewelry brands in the United States. Achieving high rankings in the USA was crucial to their success and popularity in Italy because of the high visibility and pure love and fascination with American movie and television celebrities in Italy. Then, a mere two years later in 2002, the Roberto Coin brand was third in the international players of luxury jewelry and first among all of the Italian jewelers.
Today, in 2007, Roberto Coin continues to introduce new and fashion forward fine jewelry to their already expansive and impressive line of collections. Maintaining collections over a period of years, Roberto Coin updates the look, style and feel of a collection by making small yet powerful changes. The Appassionata collection is one of the trademark and classic Roberto Coin collections. Discover all the amazing collections and wear the Roberto Coin jewelry with pride just as they take pride in being among the top and the most popular designer jewelry brands in the industry and the world.
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