There are many ways to market your travel business or team up with others in the travel industry for fundraisers. And some popular ways involve the use of travel vouchers.
Travel vouchers are generally issued by companies in the travel industry like airlines for complimentary airfare, hotel stays and other perks. They might be given out for stranded travelers who’ve missed connecting flights or as bonuses or for any number of reasons.
You can also use vouchers in fundraising efforts. Here are some popular promotional ideas:
1 Invite your customers to get really excited about your business so they will tell their friends by giving them a free vacation voucher, certificate, a coupon, etc. Offer these vouchers at fundraisers at local community events and let your customers know to notify you when their own businesses and places of employment host fundraisers, too, so that you can participate by contributing vouchers to them as well.
2. The kind of award or rewards you want to donate as vouchers for fundraisers should depend on your budget and what your business can afford. Less expensive travel vouchers might be in the form of offering food coupons, gift certificates, movie passes or clothing accessories and travel items like suitcases and watches. More expensive rewards ideas might be costume jewelry, short vacations, complimentary bed and breakfast gift certificates, long distance calling cards.
3. You could donate something travel-related to a fundraiser, like a carry-on suitcase on wheels. And then tuck a voucher inside the suitcase as a free bonus gift. Or if flyers are allowed at the fundraising event, mention on promotional flyers an offer to potential customers with a free voucher, coupon or travel gift certificate as a back end product or service, a bonus item for sales that close before a certain deadline. (This can also help to increase your chances for repeat purchases.)
So put on your thinking cap and come up with creative ways to incorporate travel vouchers in with fundraisers. You will not only be giving back, but sharing valuable resources with others, putting plenty of smiles on faces. And that’s fun!
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